About Us

From Kitchen Table to Thousands of Wrists

What began as a small passion project in our Sacramento kitchen has grown into something far greater than we could have imagined. In 2013, we set out to create jewelry that could withstand everyday wear—durable, waterproof, and hypoallergenic pieces designed for real life. With the support of friends, family, and loyal customers, we went from making a few bracelets for ourselves to crafting thousands of pieces for people across the country. Every step of our journey has been fueled by creativity, resilience, and the belief that jewelry should be as tough and unique as the people who wear it.

Empowering You to Shine

At Eternium Jewelry, our vision is simple: to create timeless accessories that inspire confidence and empower people to live boldly. We believe that everyone deserves jewelry that not only complements their style but also stands the test of time. Our focus is on blending durability with elegance, so you never have to choose between practicality and beauty. We aim to become a brand known for crafting pieces that are more than just accessories—they’re expressions of individuality and symbols of strength.

Crafted with Integrity, Driven by Passion

Our values are the heart of everything we do. At Eternium, we’re committed to delivering high-quality, reliable jewelry that reflects our passion for craftsmanship and attention to detail. We stand behind every product because we wear our own brand daily—if it doesn’t meet our standards, it doesn’t make it to you. As a family business, we also value connection and creativity. Every piece we design comes with a sense of responsibility and love, ensuring that you receive not only a product but also a piece of our journey.